Small Business SEO

What You Will Learn

• 1 Learn SEO fundamentals and how search engines evaluate small business websites.
• 2 Understand keyword research strategies to target high-intent local and long-tail queries.
• 3 Apply on-page optimization techniques to improve content relevance and user experience.
• 4 Analyze technical SEO basics to ensure proper crawlability and indexation.
• 5 Implement local SEO tactics to dominate Google Business Profile and local pack results.
• 6 Create a content marketing plan that supports SEO goals and audience engagement.
• 7 Develop ethical link building strategies to build authority and trust.
• 8 Use SEO tools and analytics to track performance and identify opportunities.
• 9 Integrate social media signals to amplify SEO efforts and drive referral traffic.
• 10 Establish a scalable SEO measurement system to optimize and grow over time.